A/B or split testing refers to the technique in which two or more versions of web pages are tested to analyze conversion and choose the version producing maximum conversion. This is as simple as that. However, in this article, we will discover some highly advanced A/B testing techniques. Understanding the Fundamental Concept Typically an A/B test is implemented to analyze and measure a single goal conversion. You can put a URL that you would like [...]

Okay this is the basic problem as most people, especially newbie, do not know how to write a landing page that converts. They put all the elements together, but they simply do not know how to make a perfect arrangement that does the trick. One prime crisis is definitely ‘sales copy’ and that’s okay. Not everyone can write a compelling sales letter and it’s simply not possible. But when you are trying to put some [...]

When you check internet, you can read plenty of articles talking about landing page, but hardly a few actually defines what landing page is actually. Especially for a newbie, the idea of landing page design seems little confusing at his initial days and when you read different documents over internet, the confusion rises. In this article, I will try my best to keep it simple and let you know what you can do to get [...]